How To Write Interesting And Engaging Essays

How To Write Interesting And Engaging Essays That is why you have to know what you might be to do and remember the strict sequence of your actions. The company you select should offer writing on a whole vary of subjects, utilizing all of the codecs that may be required by your teacher. Besides, they should collaborate with you, ask in your ideas, give their examples of what could be written, provide different kinds of outlines, and so on. If you must select, end your conclusion over a physique paragraph. It’s a risky technique and assessors are increasingly asking extra complicated and particular questions to catch out college students who try and recreation the system like this. This is particularly true within the HSC, where the questions are becoming extra centered and thematically specific to weed out college students who engage in this follow. Learn tips on how to construction and write an HSC essay step-by-step with HSC consultants on Matrix+. The most typical form of evaluation for Stage 6 English is the in-class essay or HSC essay. You have to possess information about type and construction. Writing an excellent essay additionally presupposes having an excellent concept in regards to the subject. No wonder teachers get virtually shocked after they come across a wonderful piece of writing. You don’t need to have to skip a paragraph or run out of time to finish the conclusion. Your ideas must be included in your essay when you insist. Again, everything that is cheap will probably be useless to you. A custom essay is hard work, taking time and effort. The majority of those excuses don't have anything to do with reality. If you determine to rent knowledgeable to put in writing your essay, you’ll have to clarify the duty clearly to get a greater grade. Writing an essay requires a number of steps to be made. Sometimes, not understanding tips on how to complete a stage costs pupil’s time, which makes it inconceivable to fulfill the deadline. Procrastination can develop into panick, and diminishes your possibilities of getting a good grade. Complete each part with the main information you are going to write there. Even if you are writing a university essay and all people in your group does the identical, it looks like you are the only one on the earth who has to work. There are so many nice issues to do, however you have to stick with your writing. Or you aren't feeling properly, and writing is the very last thing you want to do. Additionally, you must be prepared that you may find out that you do not find all the information you need. In this case, you will need to resume your research. In your outline, you possibly can rename the sections or leave them as they're. The issue of getting professional assist may be very controversial in our society. Some sorts of it are completely acceptable, like visiting a therapist or hiring a nanny. Somehow, essay writing services fall into the second category. Your skills should be sufficient to avoid making mistakes. The less complicated your fashion is, the extra possibilities you need to make your readers agree together with your point of view. In this sort of essay you must work on a particular thought, develop it, and build your textual content round it. In case you don’t understand the idea of an expository essay, you should ask your instructor about it. It is taken into account to be one of the most complicated types of essays. There are loads of tools that may help you stay focused. For instance, you'll be able to set a timer for half an hour and concentrate on your writing for this era. After, take a five-minute break and then spend one other half an hour working. You can take longer breaks every 3 or four intervals. Don’t even take into consideration surfing the Net once more until you're carried out. (You should sit a minimum of 6 essays in Year 12!) Let’s have a look at some stratagems for getting ready for these assessments. The first statement tells the marker nothing about what the coed has taken realized from the module.

Writing A Paper

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Writing A Paper

Writing A Paper On the opposite hand, even folks with PhDs who do not follow the cultural norms of the sphere discover it exhausting to publish in the area. Another issue here is the fact that in science solely the analysis outcomes should matter, not who's presenting those results. She was committed with each single details and ship the paper inside deadline. ”, you comply with our terms of service and privateness policy. We’ll sometimes ship you promo and account related emails. Another method to set the rate of pay is to charge extra for projects which are due in a short while. These “rush jobs” are usually priced greater than non-rush jobs, for apparent causes. Academia Stack Exchange is a query and answer website for teachers and people enrolled in greater education. Check the reference section of Wikipedia’s articles in your topic. Arguments from authority, somewhat than these primarily based on the merits would to some degree corrupt the scientific course of. blind peer-evaluation is even designed exactly do exclude any elements other than the standard of the paper from consideration. however, holding a PhD might be a great predictor of your success price, because PhDs should have realized tips on how to produce a publishable paper that the reviewers like. While you may not be able to cite Wikipedia itself, you possibly can usually find those authentic sources and website them. If you don’t know enough about your topic, Wikipedia could be a great useful resource to shortly study every thing you need to know to get started. If you give attention to how, you’ll always have enough to write about. After you write your five sentences, it’s simple to fill in the paragraphs they may discover themselves in. That signifies that one of the best essays are about shock, “You most likely assume it’s a method, however in reality, you must consider it this other way.” See tip #three for more on this. I can’t assure you’ll get the next grade , but I can absolutely promise you’ll have a lot more fun writing. Because when you focus on external approval, you shut down your subconscious, and the subconscious is the supply of your creativity. Their web site runs properly on my iPhone and I am grateful their devs for making it easy for me to make use of their service. We can help you obtain authentic work that follows your instructions and requirements. This service can ease your research and boost your grades. Choose the type of paper you need to be written, the variety of pages, deadline and other requirements. While you don’t wish to reap the benefits of a shopper’s panic or desperation, the fact is that they may normally be keen to pay extra if time is short. For that matter, you need to be paid extra as nicely, since you will more than likely should juggle some things or pull an all-nighter to make it happen. Generally, rush jobs are priced at $1.00 to $3.00 more per page, relying upon just how tight the deadline is . If you work for a corporation, your price of pay shall be set by the corporate if you're thought-about an worker. Every story is about battle and alter, and the truth is that essays are about battle and change, too! The distinction is that in an essay, the battle is between completely different ideas, the change is in the way in which we should understand those ideas. If Prof. Dr. X has submitted a paper that's discovered to be wanting, then it should be rejected. if John Doe Y who dropped out of major faculty, submits a paper containing floor breaking outcomes, then that paper must be accepted. If this weren't true, then that would imply that science is not performed in an impartial means. What this implies practically is that if you’re trying to write down that excellent, A-plus-worthy sentence, you’re turning off most of your best assets. You’re trying to get an A as an alternative of writing something that’s truly good. You’re making an attempt to write something your teacher or professor will like. The first time guests are being provided a 5% discounts but in case you are placing some larger orders, you possibly can count on reductions as much as 10-15%. If you are a mobile individual, then you will surely recognize their nice adaptability in your telephone.

College Paper World

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eight Tips On How To Write An Essay Fast

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Can You Use The Same Essay For Different College Applications?

Can You Use The Same Essay For Different College Applications? Then, why this manner is or isn’t working or linked causes me to ponder constantly. For me, the method of learning is filled with fantastic and surprising occasions. Eastman and Dr. Seuss to an ‘80s edition of the Encyclopedia Britannica my mother and father rescued from a sidewalk and the entire Great Books assortment we inherited from my grandmother. The solely bookcase in my house I can reliably find things on contains my Doctor Who novels, whatever Shakespeare performs I haven’t taken out, and a number of basic sci-fi. However, my studying material has changed since elementary college. I learn books about pioneers, astronauts, strange children doing extraordinary things. I wasn’t fairly capable of read the unique, so I was compelled to resort to the “No concern Shakespeare” model. Whenever I encounter one thing new, as my math instructor said, I even have a habit of viewing it with the suspicious eyes. As I go with the flow of thinking, I usually discover myself at far-off place from the place I initially began. Sometimes pieces of thought which seem to be completely irrelevant to 1 another, earlier than I know turn out to be related and make one amazing, accomplished puzzle of my own making. These unexpected enlightenments, which I name my “Ah-ha” moments, give me butterflies and make my heart flutter. These moments imply so much more to me than memorizing different people’s ideas for examination results. Therefore, the “Ah-ha” second that gets me excited cannot be overridden by artificial quantity in my report which my faculty thinks is so important. This brief story is a few hunter, Qfwfq, who has simply fired an arrow at a lion. The lion leaps at the hunter, and in that second the hunter can’t tell if the arrow will miss or not. He has a 50/50 probability of killing the lion or being killed by the lion. The hunter then considers the potential of remaining frozen in time on this moment of uncertainty endlessly, where each potential end result may nonetheless occur, however hasn’t happened yet. The hunter spends the remainder of the story thinking via all of the possible ramifications that include choosing to exist only within a single second. That second of readability makes the reading value it. I loved tracing out the shapes and letters, turning the pages, pretending Icouldread. The solely thing I didn’t like about books was when people would learn them out loud . When I lastly learned to learn, my love of books only increased. In elementary faculty I may always be found with a book in my hand. Not only that, for me, saying aloud my ideas helps me to higher perceive and make clear my thoughts, and thus myself. For instance, the piece “t zero” is one of my favorites. He refers to this second as “t zero,” the place t is time, and the moment he is experiencing is point zero. Although staying at t zero is interesting, upon the end of the story the hunter must inevitably transfer through time into the next second where his destiny might be decided. When my mom handed me Cosmicomicsin New York and stated that I might like it, I was fairly skeptical. I am reluctant to fall in love with guide someone recommends. But as soon as I started it, I realized that I couldn’t assist falling for it. Lack of love causes loneliness, and I assume the rationale I have been lonely in pursuit of studying is because of a lack of love from the individuals who love what “I love”. However, through my complete highschool life, I was not allowed to have a dialog in lessons. I appreciate nonfiction greater than I did as a toddler. Ever since I took my first philosophy course, once I am seen with a book in my arms it is a philosophical work. In my opinion, Ludwig Wittgenstein beats William Shakespeare any day. Sometimes the problem makes studying the e-book more rewarding. There is nothing more satisfying than finally understanding a passage I couldn’t perceive earlier than.

Crazy Tips On How To Write An Essay

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Strategies For Essay Writing

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Stem Cell Research Topics For Research Paper Examples

<h1>Stem Cell Research Topics For Research Paper Examples</h1><p>When you are composing an exploration paper, you can utilize immature microorganism look into points for examine paper models. Undeveloped cells are a significant expansion to the field of research, which has its own arrangement of difficulties that have not yet been completely explored.</p><p></p><p>To have the option to create undifferentiated organisms, an individual should initially get them from another living individual. At times this is finished with in vitro preparation. At the point when incipient organisms are delivered, another hereditary structure is made. This will happen normally and with no intercession from the human body.</p><p></p><p>Sometimes these feasible undeveloped organisms may likewise be moved into the uterus of a lady after ovulation. With the correct apparatuses and experience, the capacity to make these cells might be possible .</p><p></p><p>An territory that is still very new is the utilization of the tissue culture method. Cell lines are utilized to grow new and existing kinds of cells in a lab setting.</p><p></p><p>In vitro preparation or IVF is one of the significant reasons that the field of potential undifferentiated organism inquire about themes for examine paper models has been fruitful up until now. With the chance of a solitary cell being brought into a belly, numerous adjustments in the field of research exist.</p><p></p><p>Many researchers accept that this sort of work will prompt a totally different way to deal with tackling numerous clinical issues that are at present very nearly being explained. It is conceivable that one day, these procedures will supplant every single other kind of treatment for those that are infertile.</p><p></p><p>The following stage will be to completely understand the pote ntial employments of immature microorganism look into themes for inquire about paper models. They will be essential to the advancement of new advances and medicines that can improve numerous individuals' lives. Similarly as the usage of different kinds of innovation permitted the capacity to create drugs and different materials for ailment and injury treatment, a similar procedure will happen in the field of foundational microorganism research.</p><p></p><p>Although this field is still new, the potential is there to profit various individuals in manners that they never thought conceivable. As science keeps on delivering more disclosures, they will keep on making the field of undifferentiated cell inquire about further developed and more beneficial.</p>

Finding the Best Essay

<h1>Finding the Best Essay </h1> <h2> The History of Essay Refuted </h2> <p>Essays are amazingly customized. When you get your blueprint, you may keep on target and make an efficient article. The postulation will frequently be used in your basic passage. Your proposition is the chief purpose of your article. </p> <p>If you must perform exposition task and wish to do it at first class level, Essay-Writing-Tips. Your last articulation might be an up and coming expectation dependent on what you've appeared in the paper. Despite the fact that the end passage comes at the finish of your exposition it should not be viewed as a bit of hindsight. Each body section will have a similar standard structure. </p> <p>If you haven't been relegated a subject, you have more work to do. Evaluate another point and do the specific 5-minute composing test till you find a subject you realize it is easy to compose on. In case you're given the subject, you should consider the sort of paper that you have to deliver. Know that if a paper is composed on a specific subject in a particular year then that precise point can't be set inside the following year.</p> <p>It assists with keeping the peruser educated in regards to the development of the contention. Another captivating procedure to collaborate with your peruser is in the first place an inquiry. The point of a tempting paper should be to advise the peruser to are in concurrence with your perspective in order to grasp your recommendation to have a strategy. When composing a paper it's incredible practice to consider your reader.</p> <p>If you request from us, you can discover a draft of your paper to make certain your essayist is going the best possible way. Our capable authors are here so as to help you in unraveling any scholarly activity. The essayists we're recruiting are about structure and designing, and in this manner you don't have to worry about doing it. Just scholars that are keen on your subject spot will put an offer to help you. </p> <p>Rewrite the article as per that reexamined arrangement and oppose the tendency to freeze in the middle, destroy this and start once more. A 1 hour exposition cutoff time might be a genuine issue, in the event that you aren't adequate at composing and communicating your thoughts on a point you aren't generally keen on. Else you'll have a perfect opening couple of sections and possibly the rest of the exposition in confusion. As the last passage is speaks to your absolute last chance to create your case and, being such, should adhere to an amazingly unbending format.</p> <p>The costs of our absolute best paper composing administration aren't the most elevated and not the least on the commercial center. Also, the composing quality can be very low. Our 1-hour exposition composing administration might be perfect answer for you. Picking a specialist administration which will flexibly you with quality exposition composing is something which requests time. </p> <p>You won't be charge for all intents and purposes any reference list. Some will have their journalists vanish basically to show up with an exceptionally low prevalent paper too close to the cutoff time or following the cutoff time. Keep in mind, there exist a colossal amount of other expert administrations, yet should you have to place cash into exposition low evaluated. You are extremely blessed you have quite recently unearthed the perfect exposition composing administration on the commercial center! </p> <p>Papers should be created in an appropriate structure. There are extensively four sorts of articles. They can be both formal just as casual. Most expositions can be improved by a comprehensive edit.</p>

Nursing Informatics Topics For Research Paper

<h1>Nursing Informatics Topics For Research Paper</h1><p>Nursing informatics is a sub-set of software engineering, however it's not really equivalent to data innovation (IT). It doesn't signify 'spent significant time in' any way. In spite of the fact that this is anything but a subject that shows up as often as possible in clinical school or residency prerequisites, it merits thinking about so you recognize what's in store from your educator and individual students.</p><p></p><p>Data sources. Nursing informatics courses will cover the essentials of how to utilize PCs to assemble and examine data. These data sources incorporate EMR, current patient records, clinical databases, electronic patient documents, and the work result of clinical records, among others. A four year college education in nursing may assist you with acing the nuts and bolts, yet it won't help you a whole lot in the event that you don't have an authority of a significant i nformation source.</p><p></p><p>Software applications. The capacity to assemble information to shape an increasingly complete picture is the thing that product applications will be utilized for. A significant part of the multifaceted nature of coding the PC code expected to help clinical programming is surrendered over to the staff and understudy guides who are typically employees at various universities. You'll be required to figure out how to utilize PC programs. This doesn't mean you'll be a specialist, though.</p><p></p><p>Work rehearses. The techniques a medical caretaker will follow so as to do explore, total assignments, and plan reports are not the slightest bit restricted to those that have been utilized by others. You'll despite everything be working as indicated by similar standards and customs, as you would in a customary setting. What's more, you might be required to take an interest in bunch conversations, diary clubs, or 'teams.' You'll should have the option to stay alert and organized.</p><p></p><p>Research devices. As is frequently the situation, research and arranging are things that are best done well before the genuine work starts. One approach to be readied is to consider 'guard' programming. Such programming permits understudies to create questions and ideas preceding really playing out the work, while permitting the educator to keep encouraging the class while the understudies play out their research.</p><p></p><p>Administrative assignments. In case you're stressed over investing all your energy in a room composing paper reports, reconsider. Nursing informatics classes incorporate a great deal of managerial errands too. Understudies are relied upon to administer the recording and arranging of current information just as guarantee that it is put away safely and has been documented correctly.</p><p></p><p>Data examinatio n. The last piece of research composing is the investigation of the outcomes. You'll despite everything need to have an average information on insights and the cautious investigation of epidemiological information so as to set up the data.</p><p></p><p>Nursing informatics is a simple theme to see, yet it despite everything requires some measure of study and planning to succeed. A significant part of the multifaceted nature of doing research falls on the shoulders of the understudy who designs the undertaking and ensures it gets finished. Ensure you study PC aptitudes and other data innovation abilities so you can have an effective program, and you'll get a remunerating degree.</p>

Writing Term Paper - How to Write a Good Paper

<h1>Writing Term Paper - How to Write a Good Paper</h1><p>Writing research papers is an extreme activity. It requires enormous mental guts and you can get focused on without any problem. In the event that you truly need to intrigue your teachers, at that point you ought to set yourself up well. We should see a few hints to compose a decent research paper for your forthcoming exams.</p><p></p><p>First of all, what would it be advisable for you to placed in your research paper? Here are the typical wellsprings of data that you may utilize: You can utilize the AP US History schedule; the AP US Literature prospectus; past business related to your theme; or, you can have references from your past examinations. Every one of these sources gives you a specific edge that can assist you with deciding the primary concerns you have to address. You can attempt to concentrate so as to pick up information on the most proficient method to appropriately addre ss your subject. Beside this, you can likewise utilize your own learning style or exploit different assets that are now accessible to you.</p><p></p><p>After you finish your unique article, the time has come to send it out to your group. Ensure that you get the endorsement of your educator before presenting your task. Remember to print your statement archive before you mail it out. After you send it, ensure that you print the creator name and title of your research project. This is the initial step to give an increasingly close to home touch to your work.</p><p></p><p>When you present your research project, you ought to likewise specify the proofreader who will check your research project. Since you don't care for being reminded each time that you compose something, you may simply request that they get your task and check it for you.</p><p></p><p>After sending your task, you would then be able to begin investiga ting on your subject. In the event that you know about the point, you can attempt to locate a dependable source that can give you an outline of the theme. In the event that you need to concentrate on a specific point, this is the best source. You can either solicit the proofreader from your research paper to record for you can attempt to discover another asset that can give you a review on the topic.</p><p></p><p>The following stage you have to consider when you need to compose a research project is to understand more and consider the theme. You ought to likewise set aside the effort to ensure that you can without much of a stretch compose on your topic.</p><p></p><p>Also, you should be certain that you are giving your composing research project a bona fide point of view. Attempt to be progressively innovative most definitely and attempt to incorporate different focuses that relate to the theme. This is a significant advance since it g ives an increasingly sensible methodology on your topic.</p><p></p><p>If you need to compose a research project for your subject, ensure that you have a reasonable thought on what you are expounding on. In the event that you despite everything don't have any acquaintance with, it is ideal to counsel your teacher. On the off chance that the individual says that you are doing it right, at that point you can feel free to present your assignment.</p>

Top Research Paper Introduction Paragraph Example Choices

<h1> Top Research Paper Introduction Paragraph Example Choices</h1> <p>There were numerous different attributes of servitude. Different researchers would comprise of such signs as a sort of composing since they're a customary methods for communicating a particular phonetic importance. The previously mentioned models were just used in such a way to verify you get my point, and not one of them can really be confirmed. </p> <h2>The Honest to Goodness Truth on Research Paper Introduction Paragraph Example </h2> <p>You never get a subsequent chance to make an early introduction. At the point when perusers can't follow a point, they're not convinced by methods for a contention. An end which bodes well, when perused freely from the rest of the paper, will win acclaim. Any individual who peruses an article with this sort of acquaintance is going with need to comprehend what occurred after that tremendous breeze, and as a result of this could wind up perusing the whole article the story was utilized to introduce.</p> <p>Be hesitant to adjust the presentation when you've kept in touch with one. You may accept that you must create your presentation first, yet this isn't really evident, and it isn't generally the most ideal approach to make an extraordinary presentation. Thus, it's fundamental that you see how to form a presentation about yourself that persuades your perusers. This sort of acquaintance isn't going with put off your perusers. </p> <p>Guarantee the peruser knows about what things you're energetic about. It's fine to prod your perusers. Remember that while you might want to energize your perusers' advantage, you additionally wish to seem like you realize the theme you're expounding on. Your perusers are keen on data, and in this way don't cover it somewhere down in your article. </p> <p>Learning how to utilize the perfect presentations for your article can win a decent arrangement of contrast in if a peruser peruses your composition or not, and due to this breeze up making the move you mean. The absolute first draft is essentially never the absolute best draft! </p> <h2>How to Find Research Paper Introduction Paragraph Example Online </h2> <p>An reference section comprises of material that is directly for expanding the peruser's seeing, yet it doesn't fit very well into the significant body of the paper. The presentation is perhaps the most huge section an article, however likewise, it very well may be the hardest for certain authors. When your presentation is done, you may now think about assaulting the rest of the paper. It is a significant guide for the remainder of your paper. </p> <p>If you find that it's extremely difficult to think of one, take a gander at scanning for some extra recommendations on article composing. Utilize an editing instrument it's conceivable to trust to take a gander at your writings and forestall humiliating mix-ups. Your letter ought to uncover that you grasp the organization, and accept that you're an awesome fit. Underneath you will find the most applicable systems for composing a brilliant reesarch paper presentation. </p> <h2> The New Fuss About Research Paper Introduction Paragraph Example </h2> <p>You may find that you don't know correctly what you're probably going to contend toward the beginning of the creative cycle. The acquaintance is the place with feature any shortcomings in the trial from the earliest starting point. The fact isn't to record each potential delimiting factor, yet to feature why recently examined issues connected to the theme demonstrated not tended to. Significance of an incr edible acquaintance is absurd with overestimate, since you won't ever have another chance to win a positive initial introduction. </p> <p>Definitions will totally be valuable further in the content, yet in the introduction, they are superfluous and seem amateurish. Presentations can be troublesome. Word reference presentations are likewise incapable essentially since they are so abused. </p> <p>In the introduction, you're attempting to advise the peruser about the method of reasoning behind the activity, legitimizing why your work is a fundamental component of research inside the field. Not exclusively do you plainly build up what you intend to achieve in your examination, but at the same time it's fitting to join a statement of what the investigation doesn't intend to cover. Restrictions of Study Indicate at whatever point conceivable what you intend to do, and what precisely you won't endeavor. Unquestionably the most significant issue looked by understudy is the lack of intelligence and ability to inquire about on a particular point. </p> <h2> Details of Research Paper Introduction Paragraph Example</h2> <p>Writing in first individual and using a functioning voice is huge as it draws in your target group. An exploration paper is a mind boggling and extremely logical endeavor, along these lines, for example, speaking to the peruser's feelings won't carry out the responsibility. Dropping the name of a prestigious individual on the very beginning of a paper for the most part gets the peruser's advantage. An extraordinary test to see whether data should go in a human body or early on passage is to ask yourself two or three inquiries. </p>

Attachment Behaviors in Children - Some Essay Examples

<h1>Attachment Behaviors in Children - Some Essay Examples</h1><p>Children typically build up certain connection practices that cause them stick to each other and to feel they are just along with their folks. One of the more typical ones is the longing to be nestled. Other normally observed ones incorporate taking care of and dozing time, playing and pursuing, and cuddling.</p><p></p><p>Baby Cuddles is normal. You will hear it consistently. We work admirably of ensuring that children have a lot of skin-to-skin contact, however indulges still prefer to be held, they despite everything like to be nestled. At the point when the infant is not exactly an hour old, his muscles are less evolved as it's important to hold the person in question near your chest.</p><p></p><p>At a few, a little youngster will hop on you, or the floor, and creep away. This isn't a grown-up issue. It's a conduct issue. The child should have the opt ion to slither away.</p><p></p><p>A infant will naturally 'shut down' when the cerebrum is dynamic. That is the point at which they believe they need security and wellbeing. On the off chance that they get enough security from us, they will commonly simply close down and hush up. They would prefer not to hazard making the mom scream.</p><p></p><p>When a child is isolated from us for some time, they begin to cry, and partition nervousness occurs. It very well may be anything from mellow to extreme. It tends to be a feeling of weakness, a dread of the obscure, lost confidence, and a powerlessness to make friends.</p><p></p><p>When a youngster acts well, we work admirably of remunerating them. At the point when they are awful or have a fit, we as a rule don't compensate them much, since they have made a misery in us, and a general aggravation in the home.</p><p></p><p>Parents ought to endeav or to comprehend and see what their youngster's conduct is letting them know. This is the means by which a parent can assist with adjusting these practices in a child.</p>

Epcc Company In The Country Finance Essay - Free Essay Example

For over three decades now, Descon Chemicals Limited has built  Descons culture into what it is today a place for creating and bringing ideas to life. Descons Chemical Business comprises of Descon Chemicals Limited, NIMIR Resins Limited, Descon Corporation Limited and Descon Oxychem Limited. From the manufacturing of a wide variety of chemicals to their trading, they provide a one-stop solution for all industrial chemicals needs.3 The companys chemical business has developed over the time frame of 30 year into a leading chemical solutions supplier in Pakistan and in foreign countries: Descon Chemicals Limited manufactures and sells surface coating resins and polyesters for the paint industry, and optical brighteners and textile auxiliaries for the textile industry in Pakistan. The company offers textile auxiliaries for pre-treatment, dyeing, and finishing of textiles; unsaturated polyester and vinyl ester resins, such as resin products, gel-coats, and bonding pastes for composites applications; decorative and industrial coatings; and optical brighteners and fortified raisin for paper and board manufacturers. It also provides adhesives and graphic products; sells solvents and specialty chemicals to various industries, primarily paint and coating, plastics and PVC, rubber, adhesives, and foam; and exports hydrogen peroxide to Turkey, India, Sri Lanka, Bangladesh, South Africa, the United Arab Emirates, and Iran. The companys products are used in textiles, pulp and paper, detergents, paints, electronics, packaging, and the food industry. Descon Chemicals Limited is h eadquartered in Lahore, Pakistan.4 1.1.2 Vision and Mission Statement: The vision and mission of the company is to provide the customers with the finest and innovative quality products and gain competitive advantage over other firms in the chemical industry: Vision To become a leading chemical solutions provider to industry worldwide.5 Mission To provider competitive chemical solutions through technological innovation to form the basis of better life 6. 1.2 Products and Services With a total workforce of more than 600 employees and operating from Lahore, Pakistan, Descon offers a wide variety of around 200 pioneering products and services for marketplaces including Coating Emulsion, Paper and Packaging, Textile Auxiliaries, Printing Inks and Unsaturated Polyester. 7 1.2.1 Coating Emulsions The range of chemicals comprises of a wide range of Binders and Additives for the Paints Coatings industry. In spotlight are Long Oil-based medium viscosity and low viscosity enamels with the highest quality in hardness, water resistance and durability for decorative paints. Coatings Emulsions contribute to almost half of the total annual turnover and thus forming the backbone of the company. 8 Hence coating and emulsion are the main stream lines contributing to the progress of the company and having the greatest share in the revenue. 1.2.2 Polyester Resins Being one of Pakistans largest suppliers of unsaturated polyester and vinyl ester resins, Descon Chemicals deals with the widest manufacturing presence to produce a range of resin products, Gel-coats and bonding pastes for customers who manufacture complex products that range from sewerage pipes and bathtubs. It is a leader in technological development of new materials for advanced and conventional composites applications. 9 The company offers resin systems that exceed customer expectations of environmental compliance, properties of application and end use performance. 1.2.3 Textile Paper The textile business offers special chemicals for dying as well as for pre-treatment and finishing of textiles. The customer subdivisions include Knitwear, Woven, and Denim and Towel manufacturers. Strong focus is given on technical know-how and Descon is a leading producer of Optical Brightener and Fortified Rosen used widely by the leading Paper and Board manufacturers of Pakistan.10 Over the years, Descon Chemicals has been able to gain a competitive advantage and is the leading supplier of certain chemicals to textile and paper industry. 1.2.4 Trading Most of the products, had their highest prices ever, and so to minimize risk, the company traded about the same revenue in the year.11 Over the past few years, the trading business has turn out to be a profitable segment for the company. Although, , there were external challenges faced like fluctuations in the market demand, volatility in pricing, and the availability of product, business ability to perform consistently has seemed challenging but still trading business readily coped with the external factors. 1.3 Domestic Chemical Market The paragraph explains current scenario of the chemical industry i.e. the market is concentrated with a large number of small private companies and continuous investment and technological advancement can only retain the business of any company. The chemical sector in Pakistan is made up of large multinationals, large to medium sized local companies and small companies, mostly in the unregistered sector. The market is highly fragmented with competition for specific products, instead of business lines. The companies are working in Niche products, and the competitive advantage is only maintained by investing resources and energy in innovation, and continuous improvement of a product line. Due to the general macroeconomic conditions in the country, and coupled with the energy shortages, the chemical sector has suffered a slowdown, which affected demand throughout 2011.14 Chapter 2: Literature Review 2.1 Chemical Industry of Pakistan The chemical industry of Pakistan is classified into primary and secondary sector chemical industry. Primary sector industries comprise of natural gas, refineries, petrochemicals and mineral based projects that are large-scale, capital intensive industries. The secondary industries are less capital intensive and are grounded on comparatively high, medium or less sophisticated technologies. Their feed stocks are taken from primary sector industries and substitute sources of raw materials.15 Descon Chemicals tend to provide chemical products to the primary sector i.e. high capital incentive industry and this is relvant at understanding the needs and scale of its customers. The major imports exports of chemicals for plastics, rubber, fertilizers, medicines, soaps detergents, and dyes pigments have increased from 2002-03 to 2008-09.16 Imports have increased from 768 Million US $ in 2002-03 to 5,166 Million US $ in 2008-09 and on the other hand our exports also showed an increase from 118 Million US $ in 2002-03 to 411 Million US $. Share of chemicals in our total imports is about 15% while its share in exports is about 2.3%. The total imports of plants and equipment used for the manufacture of chemicals contributes about 23% of overall imports of Pakistan. Collective share of these two categories i.e. plants/equipment and chemicals is about 38% of countrys overall imports and among major contributors of countrys imports.17 Since Descon Chemicals also deals with the import business to manufacture its products it is important to understand the nature of the trading business with respect to the total imports and exports of both chemicals and machinery. The diffusion model is reflected as the most suitable first step for development of the chemical sector, considering the current situation in Pakistan. One feature of this model is planned to enhance learning, training of the work force to improve technical standards and solve problems relating to energy and improvements in productivity in the chemical industry, through introducing reverse engineering techniques as a leading step of the development of a NIS. This is a familiar technique through which foreign technology can be acquired and adapted by importing capital equipment. This machinery and equipment designed and manufactured by the foreign engineering companies have modern technology. However; Pakistan has yet not developed this ability of producing high quality products through application of reverse engineering. Pakistans industrial infrastructure is limited and it is heavily dependent on foreign design and engineering companies for the commercialization of both its local an d imported technologies. Hence there is a great need for the development and modernization of NIS through an integrated plan. For the past 3-5 years, the total chemicals market has been stagnant and is predominantly unorganized. The industry is fragmented with a great number of producers and outlets throughout Pakistan. The major producers of paint are three in Pakistan and these together meet 45% of the local demand. Out of the remaining 5% demand is met through imports and 50% is met by the unorganized sector which consists of over 400 units manufacturing paints and varnishes. The major three paint manufacturers are Berger Paints, ICI Pakistan and Buxly Paints which meet most of the local demand.18 The above data explains the environment in which Descon Chemicals is operating and discuss the three major customers of their main line of business i.e. Coating and Emulsion. A series of action were carried to promote the chemical industry in future in order to strengthen the overall industry of Pakistan. The present status of Chemical Industry in Pakistan, analyzes the import structure, availability of raw materials and suitable locations for chemical plants. In the early phases of industrial development, the government of certain newly developed nations (NICs) for example of China, India, and Brazil, encouraged their local corporations to build joint ventures with engineering corporations located in other foreign countries, where local resources were simultaneously used through a learning process in the technology transfer processes for the commercialization of technologies. These countries are self-reliant and have been successful in developing their own industrial infrastructure for hardware and software. Hence to initiate these developed countries, Pakistan should focus on bringing similar improvements.19 Hence it is essential for Pakistan to develop its own capabilities and technological infrastructure in order to provide hardware and software services for the construction management and implementation of such chemical projects. To accomplish this, formation of engineering companies or by improving the capability of existing engineering is possible. The commodity chemicals are those that are produced in larger and bulk quantities but have a lower value addition for example soda ash and fertilizers etc. The other type is specialty chemicals, though produced in smaller quantities but have a higher value addition for example pharmaceuticals, dyes pigments, enzymes, etc. The development of the chemical industries through import substitution would minimize foreign exchange and facilitate the development and growth of small and medium enterprises, increase employment on a large scale and eventually cause poverty alleviation.20 Hence, Descon Chemicals should focus upon producing the chemicals instead of importing the chemicals in order to save the costs. To define the capital structure of the listed firms in Pakistans chemical industry, unique attributes can be ascertained by thoroughly studying a specific industrys capital structure. A firm can have varied debt and equity ratio to increase its market value and has an option to choose between three financing methods: issue shares, borrow or spend profits.21 Each Firm differs with respect to its capital structure requirements which have resulted in different theories of capital structure that explain the manner of the firms at choosing its debt financing may be the solitary option for the further growth and internally generated funds may not be enough for the growing firms. 2.2 Challenges in the Chemical Industry Pricing has a significant effect on profits in the chemical industry and even now, mostly industry analysts depend on the competitive model which states capacity and demand together determine the price. In the later part of 1960s, it was generally assumed that prices decreased due to an imbalance between capacity and demand which resulted in a struggle for market share. However, in 1973 and 1974, due to a certain incident it was believed that sharp increase in product pricing was due to underinvestment done earlier in the decade, along with gradually rising demand. Unit production costs in the chemical industry determine the pricing of the products. Under this interpretation, unit costs of production, hence selling prices, should rise about three per cent a year.22 Chemical industry analysts believe that low capacity utilization causes a decline in prices as the low cost producers will gain a subsequent struggle for market share that will be based on price-cutting. Another assumption made is that industries develop from a noncompetitive first stage to a competitive second stage and then in the third stage back to being noncompetitive. The first stage comprises of the development by a single producer of a new product where profit margins may be quite high in this stage. However, the second stage, either patent expires or they are licensed, or competitors advance in comparable technologies, and competition occurs. Upon the removal of barriers, the number of producers multiplies and pricing becomes disruptive. After an extended period of competition, profitability decreases to a level that many high-cost producers leave the field and make their way for the third stage. At this point, through a consolidation of the supply structure, pricing becomes geared to the rate of return required to sustain a mature industry. The highest-cost survivor survives only at the sufferance of the leaders, who require its presence to retain the appearance, if not the reality, of competition. They will keep the rate of return low enough, however, to discourage more entrants. 23 Taking in view of the above scenario, Descon Chemicals initially started from a noncompetitive stage and enjoying a period of monopoly after which due to new market entrants, it moved in the second stage facing more challenges of the contemporary world. Managing technological innovation is a vital factor in process of continuous restructuring of industries. Costs occurred through process innovations can be reduced through developing effective technology which can result in company advancing into more attractive markets. Innovations in the chemicals industry can be separated into process and product innovations. Product innovation comprises of activities that begin with using basic knowledge and end with either advanced previously existing product or a new commercial product .The firm that first produces the commercial product is called the product innovator who is also the sole manufacturer of that particular product and attains monopoly from it. This monopoly invites the interest of other firms which then try to come in new economic sector. Such companies, through process innovation can enter new business. With the entrance of new economic agents into the business, this monopoly converts to oligopoly, hence giving rise to a competi tive environment.24 Process innovations can be divided into major and minor. Major innovations are fundamentally different from existing processes, involving different raw materials and/or radically different reaction conditions. Major innovations are more important to competitive advantage because they are more likely than minor innovations to make existing processes obsolete. However, the importance of minor innovations, including improvements due to the learning process, should not be underestimated. The rewards to a process innovator and the effects of its innovation on the industry depend on the extent that the new process is better than the old and on the degree of competition in the industry.25 Technological innovation plays a vital role in the survival and growth of firms in chemicals industry. Innovation in the chemicals industry often derives from the exceptional knowledge coming from the basic research. Innovation in any form leads to monopoly that in initially attracts customers and later invites the interest of other firms which then try to come in new economic sector. The products of chemicals industry are widely applied in numerous areas for example defense-related science, national economy, technology and peoples livelihood. Since the start of the 21st century, an accelerated growth was experienced by the chemical sector. The industrial added value is estimated to have contributed nearly1% to the national economys growth, while the industry grew at an annual average rate of 20% (State Council, 2009). At present, China is the second largest consumer and producer of petrochemical products in the world (CPCIA, 2010). In particular, China has joined the front ranks in terms of the amount of production of fertilizers, pesticides, oilproducts,ethylene,andsyntheticresin.Additionally,14 bases often-million ton petroleum refining;3ethylene production bases of million-ton;3 phosphate fertilizer production regions inYunnan,Guizhou,and Hubei provinces; and project for million-ton potash fertilizer production(CPCIA, 2009) were established in succession.26 Chemical industry being the backbone of the national economy plays an important part in progressing towards the growth of related sectors and helping towards economic growth. The development in the chemical industry has a great impact on the consumption of electrical energy that has increased suddenly in the recent years. The annual power consumption increased by nearly 8% during the period 1994-2000 inspire of a slight decline in the late1990s.After that, the power consumption of this sector developed more rapidly. In the past 15years,electricity consumption of Chinas chemical industry has shown a threefold increase and is expected to continuously grow.In2008, the total amount of electricity consumed by Chinas chemical industry reached275.82 billion kWh, which is about three times the annual power generation of the Three Gorges Hydropower Station and corresponds to approximately 8% of Chinas total electricity demand. 27 The average age of the firms tends to increase with a higher level of technological source combination where experience and capabilities owned by older firms are important for determining technological investments. The firms mean size increases with a higher degree of arrangement of technological sources. In other words, the smaller firms, due to their limited resources are not able to invest on technological activities or in the initial years of establishment, the firms because of lack of sufficient information can hesitate in investing on various sources of technology probably. However over the years, with the firms gaining confidence, they willing explore different technological opportunities by multiple sourcing and rigorous research and development. Technology sourcing in the chemical industry is various methods of obtaining capabilities which in the study are in-house RD efforts, import of embodied technology, and arms-length purchase of designs, drawings, and formulae. After analysis of the sourcing it is revealed that the old, integrated firms having foreign presence are investing thoroughly on technological efforts as compared to their counterparts. Higher profitability is more important for those firms that have imported technology than for in-house RD. Though combination of technological sources is preferred by larger firms, medium-sized firms have higher tendency to invest different technological activities.28 Market leaders in the chemical industry combine patents and secrecy to deter entry. Patents are certainly one of the instruments that companies use to capture charges occurred through innovation and play the role of protecting their technological investments. The increased importance of technology licensing is closely related to the emergence of a class of specialized process design and engineering firms that have played an important role in the development and diffusion of process innovations. 29 Patents are associated in areas of technological innovation. The development of chemical engineering improved the usefulness of process patents, and encouraged patenting of processes. The chemical industrys history also describe the role of patents being much wider than just to exclude competitors and the way patents are used affects entrance opportunities, the industry structure, along with the rate of technological.30 2.3 Determinants of Market Share The Changes in market shares are directly proportional to purchasing decisions of the consumers, influenced by both economic and psychological factors. However, the marketing manager can take advantage of three main variables in order to change consumer-purchasing behavior. These variables include advertising expenditures price, physical product characteristics.31 Competition in any industry is expected to lower down the prices. The market share affects the price levels, which has a direct effect on the profitability, while profitability in return plays a role in changing the market share. A company can take advantage of the first mover advantages, the extensive marketing efforts, keeping a track of the number of competitors. Besides this market share is greatly determined by the level of competition available in the market along with the regulations of any country. Pricing decisions play an important as there is a significant and immediate effect of price changes on shares and the level of profits and strong responses from both consumers and competitors. Through price discounts a company can generates direct positive results in subsequent regular practice of introducing discounts. Price cutting allows the company to get to the preferred market share level sooner and provoke competitive reactions. The structural decrease in price has proven to be more profitable.32 Hence, Descon chemicals when performing its business activities and formulating strategies should take into view the above factors that are likely to affect the market share of the company. Chapter 3: Financial Overview and Competitor analysis 3.1 Financial Overview: The financial year 2011 was better than the previous years for the company, where it was able to achieve a Profit before tax of Rs. 1 million, against a loss of Rs. 30 million last year. The company had a turnover of Rs. 2,608million, against a turnover of Rs 2,384million in 2010 even with the volume decrease of 19,869 MTs as compared to Rs. 2,107 million or 10% over the last year. This was a result of increase in price of 20% over last year. The company faced a 21% increases in cost of sales which is the increase in raw material input cost passed directly on to the customers. Other increases seen were in the prices of electricity and gas. Therefore, gross profit margin has registered a slight decrease of 0.10 % in FY2011 as compared to last years, even though there was an increase of Rs, 6 million in gross profit. Due to an increase in the freight insurance, salaries wages and fuel prices in the country, the distribution cost of experienced an increase of Rs. 9million or 12%. As a result of synergies, with sharing some departments, as part of merger with Nimir Chemicals, the company has been able to significantly reduce the administration expenses by Rs 17mln or 17%. Other operating expenses saw an increase as a result of greater provisioning for the doubtful loans as well as stock which is due to some items turning obsolete in the wide product range. Other operating income mainly consists of: writing back of the liabilities, investment income from bank deposits, commission for indenting and insurance claims. There has been no variance in the finance costs comparative to last year, even though there was in increase in sales by 10%, and there was an increase in KIBOR rate in the current year. Having a stringent control on working capital, reduction in the trade debts and inventories, Descon Chemicals has been able to pay off Rs 174 million of both short term and long-term financing, improving the leverage ratios. Due to the nature of the business, that is dependent on the condition of the economy, the company has faced numerous challenges over the years. There has been low demand due to the general problems like shortage of natural gas, electricity, and rise in the prices of raw materials, faced by majority of the customers. The Financial Analysis was done on the basis of three-year comparison between the Financial Ratios including Profitability, Liquidity and leverage ratios. The data was extracted from the audited financial statements of Decson Chemicals Limited, Clariant Pakistan Limited and Nimir Chemicals. 3.2 Profitability Ratios: 3.2.1. Gross Profit Margin: 2011 2010 2009 Descon Chemicals 0.12 0.13 0.999 Clairant Pakistan 0.25 0.23 0.23 Nimir Chemicals 0.13 0.10 0.07 Source: Authors calculation of data extracted from annual report 2010-11 The Gross Profit Margin ratio shows the Profit margin available after utilizing the direct expense incurred as the Cost of Selling their products.33 Descon Chemicals has a turnover of Rs. 2,608million, against a turnover of Rs 2,384million in 2010 even with the volume decrease of 19,869 MTs as compared to Rs. 2,107 million or 10% over the last year. This was a result of increase in price of 20% over last year. The company faced a 21% increases in cost of sales which is the increase in raw material input cost passed directly on to the customers. Other increases seen were in the prices of electricity and gas. Therefore, gross profit margin has registered a slight decrease of 0.10 % in FY2011 as compared to last years, even though there was an increase of Rs, 6 million in gross profit. However Clariant Pakistan Ltd faced a slight increase in its gross profit margin (0.25) in the FY 2011, which can be accounted to a decreased cost of sales. Though the growth in FY09 was only 9% as compared to 23% in FY08. This increase in net sales can be attributed to the overall growth in chemical industry resulting from increased demand mainly for fertilizer inputs, Chlor-Alkali, pesticides, plastic inputs for use in packing, auto, electronics, house hold items, cables, pipes and fittings etc, in addition to the high use of chemicals in the processing of textile, leather, and carpets. High demand of chemicals in various sub sectors of the economy reflects the high potential in the local manufacturing, value addition and formulation34 Nimir Chemicals in comparison also experienced an increased gross profit margin due to a significant increase in the amount of sales from 0.07 to 0.10 over the last three years. 3.2.2 Operating Profit Margin 2011 2010 2009 Descon Chemicals 0.06 0.06 0.01 Clairant Pakistan 0.11 0.11 0.10 Nimir Chemicals 0.33 0.01 -0.11 Source: Authors calculation of data extracted from annual report 2010-11 Descon Chemicals had a high increase in its operating profit margin from 0.01 in FY 09 to 0.06 in FY10 and later on almost stagnant in FY11, which is an indication of its profitability from its current operations. This was due to an increase in the freight insurance, salaries wages and fuel prices in the country, the distribution cost of experienced an increase of Rs. 9million or 12%. As a result of synergies, with sharing some departments, as part of merger with Nimir Chemicals, the company has been able to significantly reduce the administration expenses by Rs 17mln or 17%. Other operating expenses saw an increase as a result of greater provisioning for the doubtful loans as well as stock which is due to some items turning obsolete in the wide product range. There has been no variance in the finance costs comparative to last year, even though there was in increase in sales by 10%. Clariant Pakistan Limited has successfully maintained its profitability and on average operating profit margin was 11%.   Nimir Chemicals faced a negative net profit margin of -0.11 in FY09 due to huge drop in prices which resulted into unparalleled loss in inventories especially during the first half of 2009. Further deterioration in the performance was caused by the devaluation of Pakistans currency against US Dollar. Hence the company suffered a net loss of Rs.147 million in FY09. However, as economic conditions improved in the country, the company started to recover its profit, resulting in net profit margin being 0.01 in FY10 to 0.33 in FY11. 3.2.2 Net Profit Margin 2011 2010 2009 Descon Chemicals -0.01 -0.02 -0.005 Clairant Pakistan 0.08 0.08 0.07 Nimir Chemicals 0.32 0.00 -0.11 Source: Authors calculation of data extracted from annual report 2010-11 This is the most important Profitability Ratio as it incorporates all the expenses, interest payments and taxes. The Net Profit Margin of a company shows how much of its sales are converted into profits.35 The financial year 2011 was better than the previous years for the company, where it was able to achieve a Profit before tax of Rs. 1 million, against a loss of Rs. 30 million last year. Due to high taxation charges the profit after taxes showed a negative figure. Clariant Pakistan Limited has successfully maintained its profitability and on average Net Profit margin was 11%.  On the other hand Nimir Chemicals had the highest percentage with net profit margin being 32% and even though the income tax increased, the growth in sales revenue over the years contributed enough to see an overall improvement in profits. 3.3.3 Return on Total Assets 2011 2010 2009 Descon Chemicals -0.01 -0.02 -0.01 Clairant Pakistan 0.14 0.14 0.12 Nimir Chemicals 1.37 1.03 0.83 Source: Authors calculation of data extracted from annual report 2010-11 Return on assets tells us how much profit is generated by using the companys assets.36 Due to the net loss in income of Descon Chemicals, return on assets ratio was negatively in the last three years. However the assets have grown slightly in FY10 and returning back to approximately Rs.1 million in FY11. Return on total assets of Clariant Pakistan Ltd has remained stable over the past two years i.e. 0.14 indicating growth in companys revenue and total assets in the same proportion. Total Assets of the company grew from Rs 5,362,046 in FY11 to Rs. 5,412,893 in FY10 indicating an overall increase. On the other hand Nimir Chemicals had a positive and highest value of return on assets, showing that they are gaining positive returns on the asset they have employed in order to generate those returns. 3.2.4 Return on Stockholders Equity 2011 2010 2009 Descon Chemicals -0.04 -0.10 -0.02 Clairant Pakistan 0.25 0.29 0.26 Nimir Chemicals 0.90 0.11 -1.28 Source: Authors calculation of data extracted from annual report 2010-11 The Return on stockholder`s equity is a measure of the rate of return the owner get on their investment in the company.37 Unfortunately Descon Chemicals Limited in operating at a negative return on stockholder`s equity due to the same reason of the amount of loss it is incurring in the past three years. The total equity of the company has also decreased by 14% in these three years. Return on Equity of Clariant Pakistan Ltd has decreased from 29% to 25% in FY11 and this can be accounted to decreased sales in that particular year. The paid up capital of the company increased from 2.6m to 3.06m which resulted in a further decrease in ROE in FY11. Nimir Chemicals had the highest ratio with a significant increase in ratio from -1.28 in FY09 to 0.90 in FY11 due to increase in Net Profit along with a tremendous increase in paid up capital over the last three years.    3.3 Liquidity Ratios: 3.3.1 Current Ratio 2011 2010 2009 Descon Chemicals 0.89 0.95 0.96 Clairant Pakistan 2.12 1.89 1.66 Nimir Chemicals 1.21 1.08 1.14 Source: Authors calculation of data extracted from annual report 2010-11 The Current Ratio of a company is one of the most important indicators of liquidity. It measures the amount of current assets covering the amount of current liabilities and deally it should be 2:1. This ratio is mainly important in case of huge claims of short-term creditors for liquidity and measures how fast they can be financed through assets.38 Descon chemical has a declining liquidity position and is below the industry averages.  On the current liabilities side, there was an increase in short term borrowings and trade and other payables resulting in a decrease of ratio over the years. Talking about Clariant Pakistans liquidity position, it can be observed that the current ratio has remained fairly above 1 with an increasing trend and on average the company has maintained a decent ratio of 1. 66 thus showing that it has enough current assets to cover the amount of current liabilities. Nimir Chemicals have also maintained its current liabilities and an increase in the amount of current assets were observed resulting in an improvement of current ratio.  Overall, there is a fairy stable liquidity position of the company is and it is close to the industry averages. However, the increase in current assets is to be equally followed by an increase in the current liabilities. 3.3.2 Quick Ratio 2011 2010 2009 Descon Chemicals 0.53 0.55 0.59 Clairant Pakistan 2.11 1.88 1.64 Nimir Chemicals 0.70 0.63 0.68 Source: Authors calculation of data extracted from annual report 2010-11 The Quick Ratio excludes the amount of inventory from the Current Assets and then computes the amount of current assets covering the current liabilities. 39It is observed that the quick ratio of Descon Chemicals has decreased from 0.96 in FY09 to 0.89 in FY11. On the current liabilities side, there was an increase in short term borrowings and trade and other payables resulting in a decrease of ratio over the years. The company is keeping a lot of inventory, even though the amount of amount of stock and trade has decreased in the last year. Clariant Pakistan had an increasing rate in its quick ratio and as compared to current ratio the change is very less. This shows that the company has a small fraction of inventory in its current asset portion. Hence even after excluding inventories, it has double the amount of current asset to pay shirt term liabilities In case of Nimir Chemicals, it can be observed that the quick ratio initially decreased from 0.68 in FY09 to 0.63 in FY10 then it increased reaching 0.07 in FY11.   The company carries high amount of inventory and if we exclude this amount, it is observed that the ratio falls below industry average. Thus, there is high dependence on inventory to pay off the current liabilities. 3.3.3 Inventory to Net Working Capital 2011 2010 2009 Descon Chemicals -0.12 -0.17 -0.25 Clairant Pakistan 0.63 0.80 0.88 Nimir Chemicals 2.42 5.47 3.21 Source: Authors calculation of data extracted from annual report 2010-11 The net working capital of a company is a value of how much more current assets are there in a company than its current liabilities. The Inventory to net working capital ratio shows the extent of how much company`s working capital is tied up in inventory.40 The inventory to net working capital ratio of Descon Chemicals was negative in 2010 primarily because the current liabilities were higher than the current assets. However, the ratio has increased due to an increase in the amount of liabilities. Clariant Pakistan Limited has a decreasing ratio over the years from 88% to 63% of working capital tied up in inventory. The main reason for this is due to decline in the amount of inventory and increase in the assets. Nimir Chemicals on the other hand is suffering from a much higher amount of net working capital tied up in inventory. The current assets and liabilities have been increasing with a greater rate than the rate of increase in assets resulting in a decline in ratio over the years. 3.4 Leverage Ratios: 3.4.1 Debts to Asset 2011 2010 2009 Descon Chemicals 0.73 0.75 0.70 Clairant Pakistan 0.43 0.50 0.55 Nimir Chemicals 0.49 0.93 0.93 Source: Authors calculation of data extracted from annual report 2010-11 The total debt to asset ratio of a company depicts the extent of borrowed funds used to finance the firms operations.41 Descon Chemicals is improving in terms of this ratio, as its reliance on debt is decreasing and is at 73% in 2011 even though it is still industry average ratio. In FY10, the amount of total liabilities increased resulting in a higher ratio as compared to last year. The company is relying more on its debt structure for its finance rather than on assets. Clariant Pakistan is also facing a declining rate in the ratio since it is paying of its liabilities over the last three years. In the last year, debt to asset ratio of Nimir Chemicals decreased to half of that of last two years. This is primarily because of the high decrease in the amount of debt, which is now almost half as compared to 2010. Moreover the assets of the company are also increasing which further contributes in decreasing the reliance on debt to finance the assets of the company. 3.4.2 Debts to Equity 2011 2010 2009 Descon Chemicals 2.65 2.96 2.30 Clairant Pakistan 0.76 1.02 1.22 Nimir Chemicals 0.96 13.25 13.65 Source: Authors calculation of data extracted from annual report 2010-11 The ratio basically explains the relationship between total debt and total equity of the company. It shows how much percentage of total equity has been financed by debt or how much is equity covering for the debt. 42The debt to equity ratio saw a fluctuating trend over the last three being highest in FY10 due to an increase in the amount of liabilities and then dropping back to 2.65 FY11 as a result of decrease in both equity and liabilities. Analyzing the ratio of Clariant Pakistan Ltd, it shows a decreasing rate indicating a good trend as the company is using equity to generate funds and paying off its debt.  The company has managed the level of debt in the capital structure that appears to be in line with industry average.   Nimir Chemicals, have an extremely high ratio of 13.25 and 13.65 which show high amount of liabilities taken by the company for financing of its investments. However, in YR11 it has been highly successful in paying off its debt. 3.4.3 Long Term Debt to Equity Ratio 2011 2010 2009 Descon Chemicals 0.19 0.31 0.36 Clairant Pakistan 0.12 0.16 0.15 Nimir Chemicals 0.32 8.91 9.88 Source: Authors calculation of data extracted from annual report 2010-11 This ratio measures the extent of long-term debt covered by the Total Equity of the company. It is a commonly used measure of the balance between debt to equity in a firm`s long term capital structure. 43. Descon Chemicals shows a decreasing rate indicating a good trend as the company is using equity to generate funds and paying off its long-term debt.   Clariant Pakistan Ltd saw a fluctuating trend over the last three being highest in FY10 due to an increase in the amount of long-term liabilities and then dropping back to 0.12 FY11 as a result of decrease in both equity and long term liabilities. Nimir Chemicals, have an extremely high ratio of 8.91 and 9.88 which show high amount of long term liabilities taken by the company for financing of its investments. However, in YR11 it has been highly successful in paying off its debt resulting in a ratio of 0.32. 3.4.4 Times Interest Earned 2011 2010 2009 Descon Chemicals 0.01 -0.33 -0.09 Clairant Pakistan 4.25 4.99 2.74 Nimir Chemicals 8.39 0.26 -1.67 Source: Authors calculation of data extracted from annual report 2010-11 This ratio measures the extent to which a company`s earnings can decline up to the limit where the firm can pay its interest obligations.44 For Descon Chemicals due to its recent losses in FY10 and FY09, has generated a negative amount of profit before interest and taxes hence the times interest earned comes out to be negative, showing the inability of the company to pay its interest obligations. However, in the year it had a positive figure of 0.01. Times Interested Earned Ratio of Clariant has gone up from 2.74 in FY 09 to 4.99 in FY10, indicating companys increasing ability to pay interest.  Ãƒâ€šÃ‚  TIE was lowest in FY09 (2. 74 times) due to comparatively decreasing profits occurred due to increase in cost.  Ãƒâ€šÃ‚   Nimir Chemicals has been improving its ratio of times interest earned starting from the negative value in 2009 and has successfully covered the interest obligations through generating high profits before taxes. They are also decreasing their amount of interest obligations as the amount of debt we saw previously was decreasing. This is resulting in an increased amount of times interest earned reaching at 8.39 times in 2011. 3.5 Activity Ratios: 3.5.1 Inventory Turnover 2011 2010 2009 Descon Chemicals 6.03 4.39 6.96 Clairant Pakistan 6.67 6.27 4.72 Nimir Chemicals 7.06 6.70 6.40 Source: Authors calculation of data extracted from annual report 2010-11 Inventory turnover ratio basically shows how many times the inventory has been converted into sales within the year. It gives a measure of whether the firm has excess of inadequate inventory of finished goods. 45 Descon Chemicals has a high amount of inventory turnover, as its sales revenue is high as compared to the inventory kept. However the ratios of year 2010 and 2011 have shown a decline to ratio 6.96 in year 2009. This was a result of decrease in sales of the figure due to a number of factors. Clariant Pakistan and Nimir Chemicals have faced an increase in its amount of sales resulting in higher profitability causing the inventory turnover ratio to grow. 3.5.2 Fixed Asset turnover 2011 2010 2009 Descon Chemicals 3.71 3.28 3.46 Clairant Pakistan 7.79 8.86 8.42 Nimir Chemicals 2.26 1.53 1.17 Source: Authors calculation of data extracted from annual report 2010-11 It is a measure of the productivity of sales and the utilization of plant, equipment and other fixed assets to generate that amount of productivity.46 It is observed that the fixed asset turnover ratio of Clariant Pakistan has increased in FY11-09, but showed slight decrease in FY10 in the number of sales. The amount of fixed assets of the company has shown a declining trend over the three years. The Fixed Asset Turnover for Nimir Chemicals is higher than Clariant Pakistan Limited and Descon chemicals, primarily due to increased amount of fixed assets and a larger proportionate increase in the amount of total sales. Hence, they are utilizing their fixed assets properly. 3.5.3 Total Asset Turnover 2011 2010 2009 Descon Chemicals 1.47 1.19 1.52 Clairant Pakistan 1.72 1.70 1.69 Nimir Chemicals 1.37 1.03 0.83 Source: Authors calculation of data extracted from annual report 2010-11 The total asset turnover is a measure of the utilization of the firm`s assets and the volume generated as compared to its asset investment.47Total Asset turnover maintained an increasing trend and an average of 1.5 times of the three companies indicating an efficient utilization of total assets to generate sales. 3.5.4 Average Collection Period 2011 2010 2009 Descon Chemicals 61.62 74.44 63.09 Clairant Pakistan 54.73 58.25 77.31 Nimir Chemicals 36.50 44.66 58.61 Source: Authors calculation of data extracted from annual report 2010-11 The average collection period shows the number of days it takes to receive payments from the accounts receivable.48 For Descon Chemicals the average collection period is 61 days in 2011, and 63 days in 2009. However, it was higher in 2010 at 74 days. The Accounts receivable have stayed around the same, hence the slight changes in the average collection period is due to the change in the amount of sales. The average collection period of Clariant Pakistan Limited is lower than Descon Chemicals and Nimir Chemicals having the lowest comparatively, mainly due to low accounts receivable as compared to the amount of sales. Hence they are receiving their cash earlier than Descon Chemicals. Chapter 4: Research Methodology: Source: Mark Saundars, P. L. (n.d.). In Research Methods for Business Students. 4.1 Research Objectives To review the existing status of Descon Chemicals, the availability of local raw materials, supply demand situation. Determine the constraints and factors leading to a decrease of market share of the company. To consolidate practical recommendations to attract investment in the company along with problem solving through in depth exploration of the core problem. 4.2Research Question Descon Chemicals: An investigation of the causes leading to decline in the market share over the past five years. Since chemical sector of any country plays a vital role in the economic development and Descon Chemicals is one of the most renounce company in the specific sector. Recently there has been a decline in the net income and the company is facing decline in its sales. Hence this area of research was selected as to investigate the core problem in the organization that was creating further problems with in the firm. 4.3 Nature of Research The Research study is exploratory and also descriptive in nature as it focuses at discovering the decline in market share of the company and variables that are related with it. 4.4 Type of research To support the qualitative findings there is aspects of quantitative analysis within this project. The methodology is based on both secondary and primary data, added by information extracted through in depth interviews. This is known as mixed research that helps in qualitative and quantitative research and promotes the conduct of excellent educational research by getting results due to the complementary strengths and non-overlapping weaknesses. 4.4.1 Primary Research The primary research and data collected by this project is largely in a qualitative form. However a sample size of 25 respondents was used for the questionnaire that was floated to the employees working in the procurement, operations and marketing department and that gave valuable and useful insights that would prove to be greatly helpful for this research. The questionnaire findings were further tabulated for analysis and interpretation of results. The primary resource of information that will be used for the purpose of this project will be semi-structured interview with intellectuals who are connected to the field defined to test the research questions. The information extracted from the interview will be recorded and transcribed for the purpose of effective analysis. The precise profile of the selected intellectuals is provided: Mr. Tariq Jabar Manager Coating Emulsion Mr. Naseer Ahmad Team Leader Production Mr. Faisal Murad Khan- Area Sales Manager The project does not wholly rely on the view point of the participants, but instead carefully dissects the information and analyses it to uncover its reliability and validity. Importantly, one of the main limitations with the use of qualitative data is problems associated with generalization. To overcome this, the project briefly analyses other firms within same industry through the use of quantitative analysis to identify any consistency. 4.4.2SECONDARY DATA Secondary information will be collected and obtained through the analysis and interpretation of academic information outlined in the literature reviews. . Sources included the Internet, journals i.e. science direct, J-stor, E-journal, online articles, books, newspaper, business magazines, information from the Chamber of Commerce, annual Reports etc. Chapter 5: Data Findings and Analysis 5.1. Questionnaire Findings A sample size of 25 respondents was used for the questionnaire that was floated to the employees working in the procurement, operations and marketing department and that gave valuable and useful insights that would prove to be greatly helpful for this research. The questionnaire findings were further tabulated for analysis and interpretation of results. Source: Authors Findings In this scenario the correspondents are asked about whether or not the economic situation of Pakistan has any impact on the state of the companys affairs. Many felt that no their companys assets and state of affairs were independent of one another and had no implications on them that were relating from the countrys financial crisis. Next 8% were of the opinion that they were in disagreement with the majority of the correspondents and 44% were of the opinion that their countrys economic climate had in fact devastated the growth of their company, while 20% believed that it was not up to the country but up to them as a unit to function in these dire economic horizon on the front. Source: Authors Findings Looking at the above graph one can conclude that yes new entrants have in fact affected the share of the company in the marked. A resounding 13 units are in the favor from the norm while a less impact has been made by those who believe that their company has not been quarantined by those who are new to the game or are relatively easy targets for them. Source: Authors Findings What we observe here is that looking at the blue area of the pie chart one must observe that more than half of the correspondents i.e.56% was of the opinion that the company is in fact taking measures in overcoming any new entrants to the market. A significantly less amount felt that only the companys own interest were being followed by its team who were in no position what so ever to dictate their own terms in the market or to the liable consumers who might depend on them. Source: Authors Findings Out of the total number of respondents, 44% felt that since the company was facing a state of decline in the net income then the loss in net was being caused by and could be tracked down to their competition levels increasing at the time. Decline in Market Share has been deemed responsible by nearly a quarter of those interviewed i.e. 20%. Remaining i.e. 24% was of the opinion that the most important factor was their companys increase in the cost of producing units. Source: Authors Findings 36% of the respondents were of the rationale that an increase in the cost of raw materials has seen an increase in the operating cost for their company. A significant number i.e. 24% were also included with disagreement, while only less than 16%were neutral and had no standings in the matter. Source: Authors Findings The company seems to be functioning below its peak as seen in the above diagratmic illustration. Almost half of the survey population said that the company was operating at  ¾ th of its capacity, almost a quarter were of the opinion that the operation of the company was at half-of its normal lifecycle while a mere 1/10 th of those surveyed said that the operating capacity was half of its full potential. Source: Authors Findings The above diagram brings to mind an old rule of economics that is that demand and supply are related to one another. If one increases then the other will decreases. 40% of the employees agreed that the increase in the price of the products has been a major contributing factor where as 12% disagreed to the above question. Almost 32% were of the opinion that price was a cause however there were other reasons to this increase aswell. Source: Authors Findings This is a rather trick question as almost half of those interviewed said that yes they saw the market growing given its current path of motion. Only 20%strongly agreed to it while a third saw it as okay and acceptable. A wide majority of those interviewed were of the opinion that in the current economic downturn facing the economy if we keep going like this then there will be some growth in the market share. 5.2. Interview Analysis and Findings In difficult economic environment which has been persisted for several years, Descon Chemical Limiteds operating environment continues to change significantly. The challenges were compounded by the fact that there has been considerable volatility in the global environment, which have placed significant pressures on the input prices of raw materials. As the raw materials are commodity products, and at an all-time high, places consistent pressure on the companys margins. The chemical industry is also strongly facing, the effects of the financial crisis and the recession in the important markets of the world. Even so, horror scenarios are not appropriate. The marked increase in the oil price is also having a negative influence on the level of raw material costs and thus on the profitability of downstream industries. The reason why the situation is, nevertheless, critical is, unfortunately, due to the fact that, at the same time, volumes are clearly dropping and production is declining.   Due to the current situation the chemical industry is feeling an increasing pressure on prices and must deal with a marked decrease in quantities. The increase in the number of service industries relative to construction, manufacturing textile, and various other major users of chemicals has negatively affected the growth of chemical shipments. The problem exacerbated due flooding in September 2010, which substantially affected demand. It has been difficult for Descon Chemicals to maintain consistent volumes for its extensive product range due to problems confronted by their customers, because of shortages of natural gas, electricity, and rise in input prices. This has led to a dwindling of demand for the product and with an increase in cost as much as 33%. Even though, it is a business to business company, the changes in demand from the end consumer highly affect the sales. Legislators either provide incentives, tax breaks to the companies or they impose regulations causing restrictions on business transactions. Descon Chemical being a publically listed firm responds differently to regulations imposed by the government as compared to the private firms that face a competitive advantage. These private companies are exempted from government regulations or they can subject them to different implementation requirements e.g. Descon Chemicals being a publically listed company with more stakeholders is liable to pay all sort of taxes and meet the requirements of the regulatory laws. As there is an increase in the expenses of the company and increase in cost of the production due to highly priced raw materials, there is a significant impact on the price of product. Comparatively, private firms are at an advantage since they tend to manipulate their position and manage to avoid taxes due to illegal practices. Such private companies also tend to avoid paying incre ased import duty on chemicals products either by illegal means i.e. bribing the assigned authorities at the time of import or by creating mutual agreements with the foreign companies to alter the amount on the invoice and show a lesser one as compared to the actual. The main business line from where the company gets its major chunk of profit and forms almost half of the total turnover is coatings Emulsions. Hence, tough conditions in this area would mean that recovery of the company will be not as swift. In the past decade Descon Chemicals has taken steps to enhance product development and innovation, with technical collaboration within and outside Pakistan, which had helped to optimize their resources and gain competitive advantage in their business of Coating Emulsion. By 2009, Descon chemicals was the only supplier of coating emulsion to ICI Pakistan, taking over NIMIR Resins in a very short time span in 2007. Nimir Resins due to its bureaucratic nature could not perform productively and it eventually tripled down. For a long period, Descon Chemicals enjoyed leadership status in the market, however during the last five years; it has not only lost its leadership status but has also experienced intensive competition after establishment of Power Raisin. Descon Chemicals laid pressures on ICI Pakistan by raising prices of coating emulsion chemicals or reducing availability of their product and took advantage of their monopolistic position. Initially, the sales increased due to the company being the sole provider of the product, flourishing nature of the economy, and growth in the construction sector. As a result ICI Pakistan took measures to overcome this problem and heavily invested in the development of another chemical company named Power Resin. In a very short time span, Power Resins foreseeing a gap between demand and supply along with fluctuations in prices established itself to be able to compete readily with Descon Chemicals and was able to capture a greater market share of 51%, greater. This greatly affected the sales and thus the profitability of the company. These circumstances continue till date, resulting in condition so bleak that it looks difficult for Descon Chemicals to regain its position. Hence, technological advancement along with entrance of new competitor both has put a lot of pressure, affecting the sales of the company. The data below is a representation of the above scenario, explaining the decline in sales due to tough competition faced after new entrants and reasons that are discussed later (Rs.1000) 2005-06 2006-07 2007-08 2008-09 2009-10 2011 Net Sales 3109237 3385166 4116935 3657205 3294725 3711662 Sale Volumes (Tons) 41939 42499 45626 37374 32987 29879 Source: Company Data Although Descon Chemicals has experienced a large market share in many individual product segments of the chemical business, the prices and production policies have severely been constrained by potential and active entrants in the market. In many cases, these new entrants have various purchased activities that have been divested by the established chemical firms as the differences in environments and bundles of capabilities causes some activities to shrink and diminish in one firm and still expand and flourish in another. Rising prices and availability of raw material is source of high concern for the employees. In 2008, the international prices of the chemicals were increasing e.g. a chemical called Trignostic D is priced at $1600 per ton with each container having a capacity of 24 tons. The procurement department of Descon Chemicals came up with a strategy to buy the raw material at bulk although there was ample stock in hand in the warehouses, thus 3 containers were purchased at $3200 per ton. Unfortunately within a month the price touched $3600 per ton and drastically fell to $1400 per ton. The competitors were at an advantage since they bought the raw material at $1400 per ton and thus as the cost of production was lower as compared to Descon Chemicals the products were sold at a much lesser price. Descon Chemicals faced heavy losses due to this of approximately Rs 200 million that eventually affected the performance of the company. The following digram is a representation of the above scenario: Source: Company Data Another reason of this increase in price of products is Pakistan recently facing serious problem of power shortage. This has a significant effect on the production process on frequent bases resulting in labor being idle, increase in not only the cost but also lower levels of production. This scenario also makes it difficult to fulfill demand on time. Hence, rising cost of production has a significant impact on the prices of products which has lately seemed less attractive for customers. A major hindrance in the growth of the business of Descon Chemical Limited sets its roots by the clients not paying off their outstanding balance by the predetermined date, or failing to pay altogether. This has not only increased the total cost but has also been a factor adding to current workload. Even though before considering cash in advance, the company was aware of the clients payment history, however there were problems confronted by their customers, because of shortages of natural gas, electricity, and rise in input prices, economic downfall that exasperated the situation. Thus the whole cash conversion cycle is disturbed as credit collection from customers after the sales becomes problematic and suppliers also have to be paid for the purchase of inventory and raw materials either at the time of their purchase or after disbursing credit. Up to date Descon Chemical has not identified their target customers and consists of both smaller and large customers and when the prices of material are revised due to economic fluctuations, there is a major impact caused by the smaller cust